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Advertising Trend Report 2025
How Strong Is Your Revenue Engine?
Ad Orbit’s 2025 Ad Trend Report analyzes real sales data from 80+ publishers across hundreds of B2B and B2C brands. It breaks down how revenue is sold, delivered, priced, and concentrated — and what that means for the year ahead.
Inside the report:
✅ Revenue execution trends across print and digital
✅ Deal structure, discounting, and rate discipline signals
✅ Sales velocity and advertiser concentration insights
✅ Practical benchmarks to guide 2026 planning
This isn’t surface-level trend commentary — it’s operational insight built from real publisher data.
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About Ad Orbit
Ad Orbit helps hundreds of publishers sell, deliver, and bill for advertising revenue worldwide. The contract-to-cash platform combines a Customer Relationship Management (CRM), Order Management System (OMS), ad ops workflows, and billing automation to enable revenue teams to reach maximum effectiveness.