On-Demand Webinar with January Spring
Advertising Trends from
H1 2024 Deep Dive
Are you looking to gain an edge in the fast-evolving advertising landscape? Join us for an exclusive deep dive into the Ad Orbit H1 2024 Trend Report, packed with valuable insights to help you better understand the ad revenue dynamics for small to mid-sized publishers. In collaboration with January Spring, experts in programmatic advertising, we’ll provide key data to help you refine your strategies for the rest of the year and beyond.
Whether you’re a publisher, ad sales rep, or digital marketing strategist, this webinar will equip you with actionable data and trends to optimize your sales performance and programmatic spend. Learn from industry experts as we explore some of the most pressing topics in ad revenue.
Key Takeaways from Our Talk
Average Contract to Close Length
What is the current timeline for advertisers to commit & how to shorten the sales cycle?
CPM
Norms
Understand the benchmarks for cost per thousand impressions across B2B and B2C websites.
Programmatic Ad Spend by Category
A detailed breakdown of where programmatic dollars are being spent.
Sales Commission Averages
Discover how your team’s compensation compares to industry averages and tips to align it with performance.
Why Should You Attend?
With the latest data at your fingertips, you’ll walk away with a clearer picture of how to navigate the complexities of ad revenue in 2024, ensuring your strategies align with industry standards and emerging trends.
