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Expert tips, ideas, and guides on maximizing your ad revenue

How to Track Your Advertising Sales Team Performance

How to Track Your Advertising Sales Team Performance

Tracking how well your advertising sales team performs is important for business growth. It helps you stay competitive in today's changing market. As digital advertising and consumer behavior change quickly, understanding your sales team's performance is crucial for...

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How to Manage a Sales Team

Managing a sales team for your publishing enterprise. Sounds simple, right? After all, good sales people need no managing: just let ’em lose and watch ’em go!

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Lead Generation Through Trigger Events

Lead Generation Through Trigger Events

What are Trigger Events? A trigger event is an occurrence that opens the door for a sales opportunity. These events aren’t going to totally take over outbound prospecting, but they’ll certainly help you fill a bigger pipeline.

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