Active listening is an art, requiring focused attention and discipline. Sales requires active listening more than most professions. Listening to prospects helps unveil the needs they are actually trying to fulfill and saves time for both the sales person and the prospect. Selling ads in a publication is no different. This article examines how to practice active listening in greater depth.
How Cahaba Reimagined Their Workflow with Ad Orbit + SendMyAd
When addressing issues in the media workflow, finding a cohesive and efficient solution can border the impossible. Fortunately, Cahaba Media Group, a renowned media company...