Recorded Webinar
Improve Audience Cost of Acquisition (CAC)
Strategies for 2024
What is your audience CAC?
In this webinar, we look at strategies publishers deploy to help improve audience acquisition efforts and reduce costs. Ad Orbit’s partner, NPS Media Group, presents several case studies with examples.
- Understanding CAC Metrics: Explore the significance of Audience Cost of Acquisition and how it impacts your business growth.
- Targeting the Right Audience: Learn effective techniques to identify and reach your ideal audience segments.
- Optimizing Marketing Channels: Discover strategies to maximize ROI by choosing the most cost-effective channels.
- Conversion Rate Optimization: Uncover tactics to enhance conversion rates and reduce acquisition costs.
- Q&A Session: Get your burning questions answered by our panel of experts.