“My biggest takeaway was listening to other users of Ad Orbit and how they’re using the system…it was very productive for me. Last year, we brought three people; this year, we brought four. I think the fact that Ad Orbit does these user forums is a testimony to their focus on continuous learning and that their clients are fully leveraging the system.”
This conference is not just another industry event; it’s an opportunity to elevate your career and your entire team’s performance by learning best practices and time-saving tips from industry experts, leaders, and peers.
So… how do you convince your boss you can’t miss this event?
Easy!
Just copy, paste, and send the following section!
Why You Should Send Your Team to ORBITAL24
High-Quality Education and Workshops
The forum offers a plethora of sessions led by media experts; all focused on helping companies like yours drive more revenue.
Whether you’re focusing on ad sales, product strategy, or efficiency best practices, ORBITAL24 covers it all.
Skills and Knowledge Application
The real value of attending can be seen when your team brings the ideas and skills learned back to your team.
Every customer success story, roundtable, and panel will feature media leaders sharing how they increased revenue, optimized sales performance, streamlined delivery, or reduced overhead ALL by using Ad Orbit.
Team Participation and Growth
Send more than one person! Sending multiple people from your team can foster a sense of camaraderie and collective growth, especially since most teams spend the majority of their time working remotely.
Steer the Product Roadmap
One of the most valuable aspects of attending ORBITAL24 is participating in our Feature Freakout.
What is the Feature Freakout?
Essentially, we break attendees into groups, develop new features or workflows that can be added to the Ad Orbit platform, and then vote on your top choices.
Your highest-voted items immediately get worked into the product roadmap. This gives Ad Orbit valuable feedback on what customers are looking for and also gives you a say in where we take the platform.
ORBITAL24: Where Ad Orbit Users Shine
Perhaps the best part of ORBITAL24 is that most attendees (if not all) are fellow Ad Orbit users. You can pick each other’s brains, share best practices, and gain product insights you won’t find anywhere else. The networking here is out of this world!
You’ll also have the chance to connect with Ad Orbit team members directly (yes… even the engineers!) and get your burning questions answered.
Our first day is dedicated to one-on-one strategy and learning sessions with our crew. You and your team can speak with sales, customer success, and development team members to find new ways to use Ad Orbit and optimize your workflows.
Event Info:
Location: Ann Arbor, MI (Fly into DTW + ~25 min Uber from Airport)
Dates: September 16 -18
Agenda & More Info HERE
Aligning ORBITAL24 With Your Company Goals
Okay, this all sounds great, but your boss might still be reluctant to send it. We get it; you might need to write a more customized request to prove value. Use this outline to frame your email to get an all-but-guaranteed “yes.”
Advancing the Business Plan
Research your company’s key goals and align them with the offerings of ORBITAL24.
Whether improving sales processes, adopting new product ideas, or enhancing team performance, draw a clear parallel between the conference content and your company’s objectives.
Cost & ROI
It’s important to present an estimate of the costs of attending the event and share how the ROI you’ll gain outweighs the cost. Here are some ballpark numbers for you to use:
Our all-in estimate: $1,080
Breakdown
- Ticket: $300
- Flights: $120 – $300
- Hotel (2 nights): $380
- Incidentals/Parking: $100
Timing Your Request
Timing is crucial. Make your request early enough for your boss to consider the budget and logistics. Early requests also show your proactive approach and serious interest in professional development. In addition, the sooner you book your ticket and flights, the cheaper those items usually are.
A customized request might look something like this:
“Hi {Your Manager’s Name},
Our team has set a goal for the next year of increasing our efficiency and accuracy for capturing ad materials on time when trafficking our customers’ campaigns. This will help us avoid pushing campaign start dates, resulting in fewer remnant spaces and more recognized revenue sooner.
Ad Orbit, our platform for managing this, allows us to set up automated reminders that direct advertisers to upload materials to a white-labeled portal. We plan to implement this function within the next six months, and as part of that initiative, it would be beneficial for me and my colleague to attend Orbital24, Ad Orbit’s User Forum, in September.
Here, we’ll learn best practices and have a chance to speak with peers who have already tackled this problem. This will fast-track our implementation and make us look like rock stars to our customers.
I expect to spend $1,080 to attend the event – all in. This event will pay for itself if we can avoid pushing a single ad campaign back a month.
The event is in September, so I would like to purchase my flights sooner rather than later to reduce costs. Can you please let me know if I can attend within the next week?
Thank you!
We have a lot of amazing things planned for this year’s event. We hope to see you, your team, and maybe even your boss in Ann Arbor this September. If you need any help with tickets or logistics for planning your trip don’t hesitate to contact our team.
See you there!
Already convinced your boss to attend? Get your tickets here!