Transforming Revenue Streams with Self-Service Ad Sales Are you leaving money on the table by relying solely on traditional ad sales techniques? If you aren't at 100% capacity every cycle, your answer is likely yes. But getting buyers on the phone or even getting them...
You’re a publisher and you have a pretty good media software platform. It’s been fairly reliable as far as it goes, but that isn’t far enough anymore.
MagHub is a complete, cloud-based software solution, providing all the publishing, data management and business tools you need to run a media and magazine publishing company. You can manage customers through the entire sales process with an advertising CRM.
It’s time for another episode of Tom’s Tips Podcast! On this episode join Aysling Product Manager, Tom Bellen, and Marketing Consultant, Zach Gilbert as they review their summer plans, including the celebration of July 4th and Tom’s birthday!
Subscription boxes. They are providing greater opportunities for publishers to expand their revenue.
More and more people are signing up for them: large numbers of consumers have signed up for boxes from publishers such as Harper’s Bazaar, Good Housekeeping and other magazines.
Right now, many people are vaccinated and looking forward to the summer fun they were deprived of last year. But as summer winds down, September will roll around once again, bringing with it one of the biggest events of the year. What could that be? The start of football season, maybe? Students returning to schools and colleges, possibly?
To juggle family, work tasks, and personal lives; host Tom and Zach decided it would be more entertaining for the listeners to record it in the evenings.
Yes, everyone’s on social media. But are you using it as effectively as possible to promote your company and your brand? Here are some tips from the experts at HubSpot and elsewhere on how to make the most of your social media presence.
You have laid out the plan for your broadcast – established its purpose and come up with topics, created a name and format, bought and set up your gear. Now it’s time to do the actual show.
We are back with another episode of Tom’s Tips Podcast. Join MagHub Product Director, Tom Bellen, and Marketing Director, Zach Gilbert, as they review MagHub Release 10.1 and 10.2 which was just released in March, 2021.
Podcasts. They are becoming more and more popular. Over the past several years, the number of people listening to podcasts has more than doubled. It now stands at a whopping 90 million people who listen to them at least one every month.
The truly great thing about MagHub is how all of the services it offers are connected to each other. For example, MagHub manages an advertising lead through its entire lifecycle, from ad sales to billing and payment.
2020 was a rough year to say the least. The pandemic threw everyone off stride and turned life upside down. The publishing industry was no exception. Publishers had to adapt to a fast-changing business environment. Here are just a few ways that 2020 impacted publishers.