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Pricing your ad inventory isn’t just a finance decision — it’s a strategic one that can shape how you sell, who you attract, and how fast your revenue grows. Whether you’re offering direct-sold placements, newsletter sponsorships, or podcast inventory, one question...
Sending out an email newsletter is a great way to show your customers what you have to offer, to keep them engaged and to entice them to buy more of your products. A newsletter is essential to any good email marketing program.
It’s no secret that the digital advertising market is dominated by a few big companies. They have been able to exert tremendous power and control over the market. And this has drawn the attention of lawmakers, alarmed by this situation.
Whether you are a newly minted ad manager or a veteran in the field, if you are looking to add to your skills and improve your performance, there is no shortage of continuing education courses out there to help you do that.
First of all, we need to define exactly what banner advertising is. It’s the use of rectangular layouts of different sizes to display advertisements. The content of the rectangle can be an image, text, or both. Images, however, are more popular.
Digital ad campaigns have a number of different moving parts. There are many types of digital ad sales tactics and strategies that can be used.
Are display ads worth it? The short answer is, it depends. There are a number of things to consider before making a decision on using display ads.
Digital display ads are the images and video ads that people see as they look through websites, apps and social media. They are considered to be any ad that does not include paid search and audio only ads.
You want to make sure that your company is in compliance with state tax rules and regulations, but with all things digital, that’s not so easy.
Finding the employee talent you need can be difficult today. Companies are struggling to find people with the right experience and skills. The unemployment rate is down at 4 percent.
Ad servers are used to manage and display online advertising to users on a website. They allow publishers, advertisers, and ad agencies to manage online advertising campaigns.
MagHub’s webinars are full of helpful information, along with tips, tricks, and valuable insight from our team. And they are available on demand for anyone who wants to view them. All you need to do is go to our webinars page, click on the icon for the webinar you want to watch, provide a few contact details, and you are ready to go.
MagHub has all of the publishing and business tools that you need to manage your media company — all on one platform. It enables you to integrate every department in your business.