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Is your ad sales team generating enough leads? Are you constantly struggling to meet your targets and close deals? If so, it's time to start digging for hidden gold within. As a sales team, we often focus on sourcing leads externally. However, there is a treasure...
If you’re a magazine publisher using MagHub and if you’re not already using MediaRadar to help your advertising reps find terrific prospects, why aren’t you?
Welcome to our episode two of Tom’s Tips Podcast; and don’t worry, it’s better than Attack of the Clones! Join MagHub Product Manager, Tom Bellen, and Director of Marketing, Zach Gilbert as they discuss their Valentine’s Day plans, terrible diet restrictions, and last minute cat facts/movie trivia. Also learn more about MagHub Release 7.5, and what’s on the horizon.
Just as with about any new technology, many businesses have yet to fully embrace the power of ERP software: they may have separate tools they’ve been using for years that “do the job” in bits and pieces, and so they see no reason to upgrade.
When you hear the word “MagHub,” what is your immediate reaction? Probably that it’s an absolutely terrific magazine CRM for print and online magazines, right? And that – we are proud to not-so-humblebrag – is true.
Welcome to our first episode of Season 2, and our first episode of 2019! In this episode MagHub Product Manager is joined by Director of Marketing, Zach Gilbert, and Director of Sales, Nick Pataro as they discuss a year in review of 2018, and what’s on the horizon for 2019. Also, you’ll hear about Nick’s Van Trip across the U.S., and some facts you may or may not wish to learn.
When you operate a business – any business – spreadsheets become your BFFs. If you operate a print and/or digital magazine publishing business, it can feel as if those spreadsheets take over your life.
MagHub has been branded as a CRM in the past, and while we’re so much more than “just” a CRM, it’s helpful for prospects to understand this because a customer relationship management platform is so thorough.
It’s likely that if you’re reading this then you’re a media publication company. It’s also safe to assume that you likely manage your subscriptions (print/digital) in someway shape or form.
In our November podcast, Tom, Zach, Travis (Intern 1), and Arjun (Intern 2) discuss what they’re thankful for, and what their Thanksgiving plans are. Also discussed is MagHub Release 7.2, and other items involving MagHub, cats, and Tremor/Planes Trains and Automobiles facts/trivia.
That’s right: media publishers can’t know their customers unless they embrace the data that’s just waiting for them to dig deep into. You may think your customers are 45-year-old women interested in frugality, but the actual real, truer-than-true data may say they’re aged 21 and looking to retire by the time they are 45.
While we can’t keep people from hanging up on you, we can make it much easier to dial for dollars: what if you didn’t actually have to pick up the phone to call? What if you could look at your database of leads and call or text right from your laptop/desktop with just a click of your mouse?
Many publishers are struggling with the concept of having their subscribers added to an auto renew program. Renewal mailings are costly in time and resources, and yet a percentage of subscribers still forget to renew or never get around to it.