by Nick Pataro | Jan 7, 2024 | Blog
For ad operations professionals, media sales managers, and digital publishers, maintaining efficiency and accuracy in ad sales management can often seem like a high-wire act. Without a centralized system for data, placements can be oversold, undersold, or completely...
by Nick Pataro | Dec 1, 2023 | Blog
Publishers must maximize revenue to stay in business. It’s a simple fact that can keep even the most experienced publishers up at night. With ever-changing digital advertising trends and technologies, it can be challenging to stay ahead of the game. But how do...
by Nick Pataro | Dec 1, 2023 | Blog, News
Navigating the vast landscape of Customer Relationship Management (CRM) software can be a daunting task for publishers. Salesforce, HubSpot, and Zoho… are just a few of the biggest names in the CRM industry. Unfortunately, the majority of these platforms are not...
by Nick Pataro | Feb 18, 2020 | Blog, Sales
What are Trigger Events? A trigger event is an occurrence that opens the door for a sales opportunity. These events aren’t going to totally take over outbound prospecting, but they’ll certainly help you fill a bigger pipeline. Even if you’re brand new in sales,...
by Nick Pataro | Jun 27, 2019 | Blog, MagHub Tips
MagHub Dynamic Search = Profitable ConversationsCRM Tips by Director of Sales, Nick Pataro Salespeople like to talk. No doubt about it. The challenge arises when your sales team isn’t talking to the right people at the right time. With MagHub’s Dynamic...
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